# Odore > Odore is the white-label creator platform for enterprise brands: find and vet creators, run campaigns, review every post and ship kits in 63+ markets. Odore Limited was founded in London in 2019. Brands run their creator work in one white-label workspace: creator discovery across 350M+ profiles, Companion and six agents that prepare each decision, campaigns with staged sign-off, review of every post, reporting, and creator kits shipped by Odore in 63+ markets. Odore Specialists can work inside the brand team for as long as it needs them. ## Key facts - Company: Odore Limited, registered in England and Wales, company number 10726054, founded in London in 2019. Registered office: International House, 61 Mosley Street, Manchester M2 3HZ. Affiliates: Odore Inc, 1350 Avenue of the Americas, New York, NY 10019, USA; Odore L.L.C-FZ, Meydan Road, Nad Al Sheba, Dubai, UAE. - Locations: London (headquarters), Lisbon, New York, Toronto, Mexico City, Rio de Janeiro, Dubai, Mumbai and Manila. - Who it is for: enterprise brands that work with creators, in any category and any market, and the agencies that work with them. - Category: influencer and creator marketing platform, also called influencer relationship management (IRM) or creator relationship management software. Covers creator discovery and vetting, product seeding and gifting, ambassador and advocacy communities, user-generated content review, campaigns, reporting and creator fulfilment. - Scale: 350M+ creator profiles in Discovery (Instagram, TikTok and YouTube); creators and fulfilment in 63+ markets; 10M+ pieces of creator content. - AI: Companion answers questions with its sources. Six agents (Safety agent, Discovery agent, Monitoring agent, Campaign agent, Audience agent and Operations agent) score, rescan, draft and propose inside scopes the brand approves. Every AI score is advisory, and a person approves before anything is decided or sent. - Fulfilment: Odore takes in the product, builds each kit, ships it and tracks it to the door in 63+ markets, inside the platform. Delivery opens the creator's next campaign step. - Odore Specialists: creator strategists, community managers, fulfilment coordinators and content and reporting analysts who launch a community, run it alongside the brand team or step in when needed. - Trust: ISO 27001 certified and a Certified B Corporation. Roles per brand (Admin, Analyst, Viewer), an audit log, SSO with MFA and SCIM provisioning. DPA, MSA and order form on request. The brand owns its creators and its data. - Results: a global haircare brand runs one creator community on Odore across 12 markets, with 80,000 creators, 110,000 pieces of content and $20M+ in earned media value (a modelled estimate, not revenue). A professional skincare brand brought its 3,500 licensed professionals into its own branded app. - Used by teams at L'Oréal, Unilever, Shiseido, Estée Lauder Companies, Coty, Puig, Amorepacific, Colgate-Palmolive, Orveon and Boots. - Contact and demos: info@odore.com or https://www.odore.com/contact. ## Questions buyers ask ### What is Odore? A white-label creator platform for enterprise brands. Your team finds and vets creators, runs campaigns, reviews every post and reports on results in one workspace, with kits shipped by Odore and Odore Specialists when you need them. Odore was founded in London in 2019. ### Is Odore an influencer marketing platform? Yes. Odore is an influencer and creator marketing platform, also called influencer relationship management (IRM) or creator relationship management software. It covers creator discovery and vetting, product seeding and gifting, ambassador and advocacy communities, content review, campaigns and reporting, with Fulfilment in 63+ markets. ### Who is it for? Enterprise brands that work with creators, whatever they sell and wherever they sell it, and the agencies that work with them. Each brand has its own roles, so your team, your agency and Odore Specialists can work in one workspace. ### How does Odore use AI, and who decides? Companion answers questions with its sources. Six agents, Safety, Discovery, Monitoring, Campaign, Audience and Operations, score, rescan, draft and propose inside the scopes you approve. Every score is advisory, and a person approves before anything is decided or sent. ### Where do creators and data live, and who owns them? In your own white-label workspace. Each creator has one profile across your brands, with their posts, messages and results, and it stays with your brand after a campaign ends. Your creators and your data belong to you. ### Which markets do you cover, and do you ship product? Discovery covers 350M+ creator profiles across Instagram, TikTok and YouTube. Odore ships creator kits in 63+ markets: we take in your product, build each kit, ship it and track it to the door, inside the platform. ### Can our agency work in Odore with us? Yes. Each brand has its own roles, so your agency works in the same workspace, on the same creator profiles, with its own reviewers in sign-off. When the work moves between teams, the profiles and history stay with your brand. ### What security certifications does Odore hold? Odore is ISO 27001 certified and a Certified B Corporation. Roles per brand, an audit log, SSO with MFA and SCIM provisioning are set out for your review, and the DPA, MSA and order form are available on request. ### How is Odore different from influencer marketplaces and agencies? Odore is built for brands that want to own their creator relationships. The community, each creator's profile and the content data stay in the brand's own white-label workspace and build up with every campaign. Discovery, vetting, campaigns, review of every post, reporting and kit fulfilment run in one place, and the brand's agency can work in the same workspace with its own role. Odore Specialists can launch the community, run it alongside the brand's team or step in when needed, then hand it over: in one customer story, the brand's team took over from month 2. ### How is Odore priced? Pricing depends on the programme. Book a demo at https://www.odore.com/contact or email info@odore.com for a proposal. ## Pages - [Home](https://www.odore.com/): Odore is the white-label creator platform for enterprise brands: find and vet creators, run campaigns, review every post and ship kits in 63+ markets. - [Creator and influencer marketing platform for brands](https://www.odore.com/platform): The creator platform: one profile per creator, Companion and six agents, campaigns by email, WhatsApp, push or your own branded app, review and reports. - [Fulfilment: creator kits and seeding in 63+ markets](https://www.odore.com/fulfilment): Creator gifting and seeding, shipped by Odore end to end in 63+ markets. Kits and deliveries sit inside the campaign, with one status for every kit. - [Odore Specialists: creator marketing experts](https://www.odore.com/specialists): Odore Specialists: creator strategists, community managers, fulfilment coordinators and content and reporting analysts who work inside your workspace, scoped per brand. - [Creator and influencer marketing case studies](https://www.odore.com/customers): How enterprise brands run owned creator communities on Odore, including one global haircare community with 80,000 creators across 12 markets. - [White-label creator platform for marketing agencies](https://www.odore.com/agencies): Run your clients' creator work on Odore: white label, a role per brand, staged sign-off and client-safe reports. Refer clients, resell Odore or partner with us. - [Security and trust: ISO 27001, roles and audit log](https://www.odore.com/security): ISO 27001 certified and a Certified B Corporation. White label by default, with roles per brand, an audit log and agents that work inside scopes you set. - [Book a demo of the white-label creator platform](https://www.odore.com/contact): Book a demo of Odore, the white-label creator platform for enterprise brands. We reply within one working day. - [Journal: creator and influencer marketing notes](https://www.odore.com/blog): Notes from the Odore team on launching creator communities, reviewing posts, shipping kits and handover, plus 84 archive articles on influencer marketing. ## Industries and use cases - [Beauty](https://www.odore.com/beauty): Odore is the white-label creator platform for beauty brands: find and vet creators, seed product in 63+ markets, review every post and report on results. - [Personal care](https://www.odore.com/personal-care): Personal care brands run their creator programmes on Odore: regional teams in one white-label workspace, every post reviewed, kits shipped in 63+ markets. - [Oral care](https://www.odore.com/oral-care): Odore helps oral care brands vet creators, bring dental professionals into a branded app, seed product in 63+ markets and check every post against the brief. - [Home care](https://www.odore.com/home-care): Odore helps home care brands find creators, ship them product in 63+ markets, review every post and report on results, in one white-label workspace. - [Creator seeding](https://www.odore.com/creator-seeding): Creator seeding on Odore: kits built to the brief, shipped in 63+ markets and tracked to the door, with each delivery opening the next campaign step. - [Brand ambassador communities](https://www.odore.com/brand-ambassador-communities): Run a brand ambassador community your brand owns: your own branded app, campaigns with steps and points, every post reviewed and every profile kept. - [Professional communities](https://www.odore.com/professional-communities): Bring licensed professionals into your own branded app on Odore, with a licence check at sign-up, briefs by email, WhatsApp or push and one profile each. ## Journal - [What happens first in a creator community launch](https://www.odore.com/blog/first-30-days): What comes first when you launch a creator community: rules from the brief, vetted first creators, invites paced to stock, first kits and first posts. - [The queue is the real cost of creator marketing](https://www.odore.com/blog/the-queue): Product and fees get budgeted. The hours spent reviewing creators, posts and questions decide whether creator marketing scales. What agents change. - [Shipping creator kits to 63+ markets: what breaks, and what we do about it](https://www.odore.com/blog/shipping-to-63-markets): Wrong addresses, silent parcels, stock that runs short and parcels that run late. How creator gifting differs from retail, and how each one is handled. - [Gifted or not gifted: how disclosure changes what you ask a creator for](https://www.odore.com/blog/gifted-or-not-gifted): A gifted product changes what a creator post is, what it must say and what you can ask for. How to write the brief, and how each post is checked. - [Handover: what a brand team needs to run its creator community](https://www.odore.com/blog/handover): Every launch with Odore Specialists ends with a handover. The playbook, the rhythms and the one owner a brand team or its agency needs to run it. ## Optional - [Full text of the main pages](https://www.odore.com/llms-full.txt): the pages above and the Journal notes as plain text. - [Article archive, 2023 to 2025](https://www.odore.com/blog#archive): 84 articles on product sampling, influencer marketing, brand advocacy and beauty marketing. - [Privacy policy](https://www.odore.com/legal/privacy-policy) - [Cookie policy](https://www.odore.com/legal/cookie-policy) - [Terms and conditions](https://www.odore.com/legal/terms) - [Contact / book a demo](https://www.odore.com/contact)