Brand ambassador communities

Brand ambassador communities that your brand owns.

Bring creators and customers into one community in your own white-label workspace or branded app. Run campaigns with steps and points, review every post, and keep each ambassador's profile with your brand.

Used by teams at
L'Oréal
Unilever
Shiseido
Estée Lauder Companies
Coty
Puig
Amorepacific
Colgate-Palmolive
Orveon
Boots
What you run

One community, in your own workspace.

The community, its profiles and its content stay in your workspace and build up with every campaign.

  • 01

    Your own branded app

    Your colours, pages and domain, published from a draft. Briefs, invites and push reach ambassadors in your app.

  • 02

    Intake from your channels

    Intake forms capture creators, professionals and customers from your own channels, with consent recorded.

  • 03

    Steps and points

    Each campaign step says what to post, where and by when, with points if you run rewards.

  • 04

    Who to invite next

    Saved segments by profile, behaviour, content and preference. The Audience agent proposes who to invite, and a person approves.

  • 05

    Members kept safe

    The Monitoring agent rescans members on a schedule and flags when a score drifts.

  • 06

    Profiles that stay

    Each ambassador's channels, posts, conversations and rewards stay on one profile, with your brand, after every campaign ends.

Global haircare brand

One haircare programme, run by regional teams on Odore.

These figures come from one programme: a single creator community across 12 markets.

Markets
12
Creators
80,000
Pieces of content from this programme
110,000
Earned media value*
$20M+

*Earned media value is a modelled estimate using Odore's methodology. It is not revenue. Read the customer stories

Customer story

Launched by Odore Specialists, run by the brand.

Odore Specialists recruited the first creators and ran the first campaigns. Odore handed the community to the brand's team from month 2, and the team has run it since, on the same profiles.

See your own community in the workspace.