Personal care

Creator programmes for personal care brands, across markets.

Haircare, body care and deodorant teams run their creator communities in one white-label workspace, with a role for each market, kits shipped by Odore in 63+ markets and a record of every decision.

Used by teams at
L'Oréal
Unilever
Shiseido
Estée Lauder Companies
Coty
Puig
Amorepacific
Colgate-Palmolive
Orveon
Boots
For personal care teams

What personal care teams run on Odore.

One workspace for every market, with each team in its own role.

  • 01

    Regional teams, one workspace

    Each market's team, your agency and Odore Specialists work in one workspace, each as Admin, Analyst or Viewer, set brand by brand.

  • 02

    One profile per creator

    Channels, scores with reasons, conversations and campaign history land on one profile, which stays with your brand. One profile across your brands.

  • 03

    Kits in 63+ markets

    Your stock is held in regional hubs. Odore builds each kit, ships it and tracks it, and delivery opens the creator's next campaign step.

    Creator seeding
  • 04

    Briefs on the creator's channel

    Email, WhatsApp and push, or your own branded app. The Campaign agent drafts each message, and nothing is sent until a person approves.

  • 05

    Every post checked

    Each post is checked for the brief, competitor mentions and safety, and for disclosure against each market's ad rules. Usage rights are tracked on every post.

  • 06

    Sign-off in stages

    Sequential or parallel stages with named reviewers, and an audit log of who decided what, and when.

Global haircare brand

One haircare programme, run by regional teams on Odore.

These figures come from one programme: a single creator community across 12 markets.

Markets
12
Creators
80,000
Pieces of content from this programme
110,000
Earned media value*
$20M+

*Earned media value is a modelled estimate using Odore's methodology. It is not revenue. Read the customer stories

Tell us about your personal care brand.